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JOICO
Discover our selection of Joico shampoos, conditioners, treatments, and other haircare products.
Joico is a world leader in the design and creation of advanced hair care systems to meet the specific needs of stylists and their clients. Comprised of a highly skilled team of chemists, colorists, and cosmetologists, Joico has been developing innovative professional hair care products for more than 60 years.
JOICO
HydraSplash | Leave-In Treatment
Ultra-light leave-in treatment that delivers intense hydration without weighing hair down. Soft, shiny and detangled hair.
JOICO
K-Pak | Reconstructor Treatment
Deep repairing treatment that reconstructs damaged hair for improved strength, softness and shine.
JOICO
Blonde Life | Shine Enhancing Oil
Lightweight oil that enhances shine and softness while smoothing frizz for luminous, silky blonde hair.
JOICO
Blonde Life | Revitalizing Mask
Deeply nourishing mask that repairs and revives blonde hair for softer, brighter, and healthier-looking strands
JOICO
Vero K-Pak | Base Breaker
Cream hair color designed to subtly lighten the natural base and soften regrowth for seamless blonde results.
JOICO
Color Intensity | Joico Semi-Permanent Hair Color - Yellow
Semi-permanent hair color delivering a vibrant yellow shade with intense shine and creative results.
JOICO
Color Intensity | Semi-Permanent Hair Color - Cobalt Blue
Highly pigmented cobalt blue semi-permanent hair color delivering bold, vibrant results with luminous shine.
JOICO
Color Intensity | Color Eraser
Quickly removes direct dyes and semi-permanent color while helping hair look healthy, shiny, and ready for its next color transformation.
JOICO
Curls Like Us | Defining Curl Gelée
Shapes and defines curls with flexible hold while controlling frizz and enhancing natural bounce.
JOICO
Blonde Life | Blonde Strong
Intensively strengthens fragile blonde hair, reduces breakage, and restores softness and resilience.
JOICO
Vero K-Pak Color | Stainless Color Stain Remover
Effectively removes hair color stains from skin without irritation. The perfect finishing touch for professional color services.
JOICO
Colorful | Glow Beyond Anti-Fade Serum
Protects hair color from fading while boosting shine and softness. Lightweight serum for long-lasting vibrancy.
JOICO
Styling | Dream Blowout Heat Protectant Cream
Heat protectant cream that smooths, controls frizz and shields hair from heat styling. Sleek, shiny and manageable results.
JOICO
Styling | Heat Hero Shine Heat Protectant
Heat protectant spray that shields hair from styling tools while delivering brilliant shine and smoothness.
JOICO
Styling | Power Spray Fast-Dry Finishing Spray
Ultra-strong hold finishing spray with fast-drying formula. Locks in styles instantly with long-lasting control and shine.
JOICO
Color Balance Purple | Shampoo
Purple pigmented shampoo that neutralizes unwanted yellow tones in blonde, gray or bleached hair while gently cleansing.
JOICO
Color Intensity | Joico Semi-Permanent Hair Color - Orchid
Vibrant orchid semi-permanent hair color that delivers intense purple tones for bold creative hair transformations.
JOICO
Color Intensity | Joico Semi-Permanent Hair Color - Metallic Pewter
Metallic pewter semi-permanent hair color delivering cool silver-gray tones for modern, edgy hair looks.
JOICO
Color Intensity | Joico Semi-Permanent Hair Color - Mermaid Blue
Highly pigmented mermaid blue semi-permanent color that delivers bold, vibrant results with luminous shine.
JOICO
K-Pak Color Therapy | Luster Lock Oil
Lightweight hair oil that nourishes, enhances shine and helps protect color-treated hair.
JOICO
Vero K-Pak Color | Lightening Powder
High-performance lightening powder designed for powerful, even lift while helping hair look strong, healthy, and bright.
JOICO
Youth Lock | Blow-Dry Cream
Enhances blow-drying, smooths hair, and boosts shine for softer, more youthful-looking results.