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JOICO
Discover our selection of Joico shampoos, conditioners, treatments, and other haircare products.
Joico is a world leader in the design and creation of advanced hair care systems to meet the specific needs of stylists and their clients. Comprised of a highly skilled team of chemists, colorists, and cosmetologists, Joico has been developing innovative professional hair care products for more than 60 years.
JOICO
Vero K-Pak Color | Permanent Cream Color
Professional permanent cream hair color delivering rich, even, and long-lasting color with reliable gray coverage.
JOICO
Vero K-Pak Color | Permanent Cream Color
Permanent cream hair color designed for advanced gray coverage with rich, long-lasting color results.
JOICO
Lumishine | Permanent Creme Color
Professional permanent creme color that delivers even coverage, luminous long-lasting shade and hair that looks smooth and shiny after the service.
JOICO
Lumishine | Demi-Permanent Liquid Color (60ml/2oz)
Professional demi-permanent liquid color that delivers luminous, even tone-on-tone results with added shine, ideal for glossing, toning and refreshing color.
JOICO
Blonde Life | Revitalizing Shampoo
Gentle shampoo that cleanses and enhances shine for luminous, soft, and healthy-looking blonde hair
JOICO
LumiShine | Cream Developer
Professional cream developer designed to activate LumiShine hair color for precise and consistent color results.
JOICO
Lumishine | Lumi10 10-Minute Hair Color
Permanent hair color in just 10 minutes. Reliable gray coverage with rich, radiant shine.
JOICO
Vero K-Pak Color | Cream Developer
Professional cream developer designed to activate Vero K-Pak Color for precise and consistent color results.
JOICO
VERO K-PAK | ***CHROME Demi-Permanent Crème Color 60ml
JOICOVERO K-PAK | CHROME
Demi-Permanent Crème Color 60ml
Demi-Permanent Crème Color 60ml
JOICO
Joifull | Volumizing Shampoo
Lightweight shampoo that gently cleanses while boosting body and fullness. Leaves hair airy, thicker-looking and vibrant.
JOICO
K-Pak Color Therapy | Luster Lock Treatment
Repairing treatment that strengthens color-treated hair while restoring softness, shine and color protection.
JOICO
Color Intensity | Joico Semi-Permanent Hair Color
Soft blush pastel semi-permanent hair color that adds luminous pearly pink tones to blonde hair for creative pastel looks.
JOICO
K-Pak | Hydrator Intensive Treatment
Intensive treatment that deeply hydrates dry or damaged hair to restore softness, shine and manageability.
JOICO
K-Pak | Reconstructor Treatment
Deep repairing treatment that reconstructs damaged hair for improved strength, softness and shine.
JOICO
Defy Damage | Protective Shampoo
Protective shampoo that gently cleanses while strengthening hair and helping prevent daily damage.
JOICO
Color Intensity | Joico Semi-Permanent Hair Color
Highly pigmented magenta semi-permanent hair color delivering bold, vibrant results with luminous shine.
JOICO
Styling | Power Whip Whipped Foam
Lightweight styling mousse that builds volume and body with flexible hold. Perfect for airy blowouts and natural movement.
JOICO
Styling | Joimist Medium Protective Finishing Spray
Medium hold finishing spray that delivers flexible control and humidity protection with a natural shine finish.
JOICO
Vero K-Pak Color | Toner
Professional toner designed to neutralize unwanted undertones and customize color results with precision and shine.
JOICO
Vero K-Pak Color | Ultra High Lift
Ultra high lift permanent cream hair color designed to create bright blonde results while helping hair look strong and healthy.
JOICO
Moisture Recovery | Hydrating Shampoo
Rich hydrating shampoo that gently cleanses while replenishing moisture in dry or coarse hair.
JOICO
K-Pak | Cuticle Sealer
Professional treatment that seals the cuticle and restores pH balance after chemical hair services.
JOICO
K-Pak | Reconstructing Shampoo
Professional reconstructing shampoo that gently cleanses while strengthening damaged hair for stronger, healthier-looking strands.
JOICO
Vero K-Pak Color | Intensifier / Corrector
Professional intensifier and corrector designed to boost color intensity or neutralize unwanted undertones.