Discover products from Wella, the hottest haircare brand to hit the market!

Find everything Wella from shampoo and conditioner to hair color and toner right here at Industria Coiffure.


Is it time to lighten up your look or add some new hues to your hair? Shop our stock of the bestselling Wella Color Charm series. This line of permanent hair dye comes in liquid or gel form for easy application. Choose from colors including burgundy, light golden brown, light brown, light ash brown, allspice, high lift blonde, honey blonde, black cherry, dark ash brown, and cinnamon. This fade-resistant formula offers vibrant color, grey coverage, and consistent results in easily inter-mixable shades.

For a demi-permanent dye, check out Color Touch by Wella. This ammonia-free, low-maintenance line of cream color is enhanced with keratin for extra strength and sheen. Don’t forget the Wella developer emulsion for precise color development.

Wella’s Color Fresh line offers semi-permanent color that lasts up to twenty washes! Ammonia, fragrance, and peroxide-free, Color Fresh Create is easy to apply whether you’re going for full or partial color, highlights, or toning. Select your next shade from vibrant colors like orange, gold, yellow, pink, magenta, red, violet, green, blue, purple, and more!

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